Cogent Business & Management
Continued purchase intention in live-streaming shopping: Roles of expectation confirmation and ongoing trust
Volume 11, Issue 1, January-December 2024.
Volume 11, Issue 1, January-December 2024.
Volume 11, Issue 1, January-December 2024.
Volume 11, Issue 1, January-December 2024.
The International Journal of Entrepreneurship and Innovation, Ahead of Print. Current studies focus on supporting enterprises to mitigate the impact of crises on their economic performance. However, further studies are needed to understand the challeng…
Volume 11, Issue 1, January-December 2024.
Volume 11, Issue 1, January-December 2024.