Journal of Creative Communications, Ahead of Print. Changes experienced by the social environment because of the SARS-CoV-2 established a new roadmap in the news agenda that addresses the radio industry, convergence of sound semiotics with textual and …
Journal of Creative Communications, Ahead of Print. The unprecedented crisis due to the COVID-19 pandemic has resulted in a shift in consumers’ attitude, behaviour and purchasing habits across the globe. While brands make all the efforts to cope up, th…
Journal of Creative Communications, Ahead of Print. This study extends our understanding of the influence of culture on advertising within the novel context of online dating. People around the world have come to depend on online dating services (ODSs) …
Journal of Creative Communications, Volume 17, Issue 1, Page 88-107, March 2022. This study examined research centre Biosphere 2 (B2) coverage by US newspapers between 1984 (as stories of conception before construction emerged) and 2019 (at the time th…
Journal of Creative Communications, Ahead of Print. Sentiment analysis is the channel to pick out the text from the social media dataset to inquire about the positive and negative opinions of the statement and its subjective and objectiveness. The purp…
Journal of Creative Communications, Volume 17, Issue 1, Page 67-87, March 2022. This study provides an overview of the media’s role in shaping public discourse and belief through framing news stories in a biased perspective and setting an agenda that i…
Journal of Creative Communications, Ahead of Print. This article looks at the practices of digital performativity of bodies-in-remission on Instagram to detail the affective and temporal experience of post-treatment patienthood. To explore these perfor…
Journal of Creative Communications, Volume 17, Issue 1, Page 49-66, March 2022. The study aims to determine the impact of vlogger’s reputation on viewers’ trust on vlogger’s recommendations (TVR) and perceived usefulness of vlogger’s recommendations (P…
Journal of Creative Communications, Ahead of Print. This article presents our analysis of the nature of informality of media freelancers and its implications to creative workers. Employing a series of 15 interviews, we offer an interpretive understandi…
Journal of Creative Communications, Volume 17, Issue 1, Page 22-34, March 2022. In 2015, YouTube was the first online platform to enable the option of uploading and playing 360-degree videos on the Internet. In 2020, during the COVID-19 pandemic, the c…